Hello and Welcome!
School of Marketing
University of New South Wales
Quadrangle Building (E15)
High Street, Kensington
NSW, 2033
I am a Postdoctoral fellow at the University of New South Wales School of Marketing. Previously, I got my PhD in Economics at the Vienna University of Economics and Business where I worked at the Institute for Retailing & Data Science.
My research focuses on Quantitative Marketing, Platform and Social Media Analytics, and the Economics of the Music Industry. I explore how key stakeholders—such as streaming platforms, social media, activist groups, and technological innovations in content delivery and promotion—affect the dynamics of the music industry.
Methodologically, I am interested in advancing applied econometrics, particularly in developing new difference-in-differences estimators and integrating machine learning with traditional econometric techniques.